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網路行銷 Archives - Page 2 of 5 - 偶愛美金
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Archive

Category Archives for "網路行銷"
3

WordPress教學:三個加強安全性的外掛

WordPress是Joseph主要使用的內容管理平台,同時也是Joseph的產品銷售平台。因為要銷售產品,所以WordPress的安全性就格外重要。如果Wordpress不能正常運作的話,對Joseph來說是很大的損失。

那WordPress的安全設定該怎麼作呢?在安裝WordPress的時候,你可以參考這篇文章,加強一些基本的設定,但這些還不足以防止一些安全疑慮,所以Joseph建議依照下方影片的教學,再增強你的WordPress的安全防護。

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外包公司UpWork提高費用

你如果是UpWork的使用者,你可能已經收到了這樣一封郵件:

I’m writing to let you know about upcoming changes to our fees starting in June.

Introducing a payment processing fee to clients
To offset high payment servicing costs, we’ll start charging a fee to process your payments.

[IMG]

By default, a 2.75% processing fee will be charged per payment.

Alternatively, you’re eligible to pay a $25 flat monthly fee (instead of 2.75% per payment) if you pay exclusively with your bank account. If you expect to spend over $910/month, we recommend this option as you’ll save on fees.*

To learn more, visit our client pricing page.
Updating the service fee freelancers pay
The service fee that freelancers pay to Upwork will change from a flat 10% to a sliding fee per client relationship,decreasing the more the freelancer works with a client:

  • 20% for the first $500 billed with the client
  • 10% for lifetime billings with the client between $500.01 and $10,000
  • 5% for lifetime billings with the client that exceed $10,000

When a freelancer has billed enough with a client to qualify for a lower fee, they’ll see an automatic increase in their take-home earnings. The client will pay the same rate on existing contracts.

To learn more, visit our freelancer pricing page.

Building a business for the long term
These pricing changes are meant to reward long-term, repeat work and cover the costs of serving all parties on our platform—allowing us to support you better over the long run.

What should you do next?
Over the next several weeks, we’ll follow up with more details on when these changes will take effect. In the meantime, review our client and freelancer pricing pages and updatedTerms of Service. Thank you for your understanding and your business.

Sincerely,

[IMG]
Stephane Kasriel
CEO, Upwork

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搜尋引擎優化與關鍵字排名之間的關係?

搜尋引擎優化 (search engine optimization, 簡稱 SEO) 是網路行銷的一個重要技能。然而,這裡面的細節太多,好不容易學到了一點概念,但網路上呈現的中文資訊,常常不一致,讓初學者無所適從。

關鍵字排名提昇非搜尋引擎優化的目的

在WIS 匯智blog有一篇文章,裡面很清楚地講了SEO的目的: 繼續閱讀

網路行銷閒談:你真的需要流量嗎?

最近Joseph收到一些問題,都是關於提高流量的。在幫助讀者前,Joseph都會客氣地問一下:「你需要流量作什麼?令人驚訝的是,許多人都回答不出來這個問題,只知道要增加流量

Joseph是實用主義者,作每件事情,都要有目的,都要能夠幫助我達成終極目標。作網站也是,因為這是讓我增加額外收入的辦法,讓我可以累積資本,進行美股投資,賺取現金流,並且往退休的路上邁進繼續閱讀

5

部落格網路行銷案例:Matthew Woodward

在講了那麼多網路行銷失敗案例之後,Joseph決定從各方面,介紹大家幾個英文部落格網路行銷成功案例,讓大家看看這些部落格作家的共同點是什麼。

如果你不知道Matthew Woodward,你可以到他的部落格看看。他的部落格在2016年3月的訪客是52,439,該月的部落格收入是$22,208.26,如果美金對台幣的匯率在32的話,這單月相當於七十一萬台幣!這數字還不夠驚人!從創站到現在,Matthew的部落格總收入是$675,733.25,再次換成是台幣的話,部落格至今收入是兩千一百六十二萬台幣!這數字你可以繼續追蹤,全部紀錄在這裡

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